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Poly U Promoting Chinese Culture by UIUX Website

Project Background.

As its comprehensive national strength continuously increases, China’s influence in international affairs and the importance of the Chinese language become increasingly notable. Learning Chinese has become increasingly popular. While some learn it for their interest in the Chinese language and culture, some see learning Chinese as a tool for business. In order to create conditions conducive to learning and facilitate the learning of Chinese overseas, the Chinese government started collaboration with renowned institutions and professional organisations worldwide through the Office of Chinese Language Council International (HANBAN) and established Confucius Institutes to offer Chinese classes and to promote Chinese culture.